I’ll preface this once; we are going to be releasing a lot of new beer this year. So you’ll probably get tired of the “hey, here’s a press release about a new iron horse brewery beer” statements. It sounds like I’m apologizing in advance. I’m not. I’m extremely excited about the crap ton of beer we are releasing.
I’ll put a call out now: If we have any fans that are interested in helping us spread the word about Finger Gun, please email me – firstname.lastname@example.org We have an idea that you might like. Or not. I don’t know you that well.
Anyhow, here’s a press release about one of three beers coming out very soon.
For Immediate Release
Iron Horse Brewery Announces the Release of Finger Gun IPA, Exclusively Available in Six-Pack 12 oz Cans.
A brand new session IPA hopped and loaded at 4.8% abv.
ELLENSBURG, WA (February 19th, 2015) Iron Horse Brewery is introducing a new year-round beer called Finger Gun IPA available in six-pack 12oz cans. “We asked ourselves, ‘what style of beer is underrepresented right now?’ Then we ignored that line of thinking entirely. Finger Gun, which is a session IPA, delivers massive flavor, but with nanny-state abv” said Greg Parker, Owner and GM of Iron Horse Brewery. “ We wanted to make a beer that tastes really friggin’ good and hoppy but doesn’t leave you in a ditch, hungover, missing your wallet, disowned by your parents and ashamed of all that you’ve done. Finger Gun IPA can do some of that, some of it is actually up to you. Plus, it reminds you that Finger Gunning is one of life’s best, and most effective, gestures. ‘Peew, Peew!’”, commented Parker.
Release and Availability
As a continuation of the “handy” series of cans, Iron Horse Brewery will release Finger Gun IPA exclusively in 12 oz aluminum six-pack cans around the first week of April and it will be available initially in Eastern Washington with plans to expand market wide, including Oregon, Montana, Idaho and Alaska shortly thereafter.
Hopped and Loaded
Finger Gun IPA is dry hopped with a newly acquired Hop Rocket made by German Manufacturer BrauKon. “Rather than traditional dry hopping, where hops are put in the fermenter from the top, the Hop Rocket is self contained and is loaded with hops from top to bottom, allowing all of the beer to touch the hops for 24-48 hours, which produces amazing hop aroma and flavor that you don’t get the other way,” said Tyson Read, Head Brewer of Iron Horse Brewery. “This is true, my nose and taste buds confirmed it,” quipped Ross Chalstrom, Interloper of Press Release Quotes.
Beer Nerd Details
Name: Finger Gun IPA
Style: Session IPA
Hops: Azacca, Calypso
Package: Six-Pack 12oz Cans
Other: dry hopped with a hop rocket, clarified with a centrifuge, and hugged by a giant platypus.
The release has been in the works for several months with placement secured at several of the major chain grocery retailers as well as independent grocers and beer retailers. Consumers hoping to get their hands on the six-packs, can use Iron Horse Brewery’s Beer finder for exact locations. The Beer Finder can be found here: http://ihor.se/beerfinder
About Iron Horse Brewery
Iron Horse Brewery, centrally located in Ellensburg, WA, has been producing hand crafted ales since 2007. Iron Horse is owned by father-son team Greg and Gary Parker. With 33 employees and a recent expansion, enabling IHB to double its brewing capacity, they plan to produced over 18,000 bbls in 2015. To learn more about the brewery or to simply take a break from Facebook, go to www.ironhorsebrewery.com; you’ll probably be sorry you did.