Jared Vallejo

Something or Other

works in the Marketing department

butter.

how to contact

e: website@ironhorsebrewery.com | w: https://www.ironhorsebrewery.com | ig: @randomvagueguy

Jared Vallejo

New Beer Release, Press Release is Released.

For Immediate Release   Iron Horse Brewery Announces the Release of Two New Beers, Coincidentally, Just In Time for the 3rd Quarter. The seasonal offerings are new formulations of water, malt and hops.   ELLENSBURG, WA  (June 24, 2015) Iron Horse Brewery is introducing two new handcrafted, locally made craft brews to the marketplace,  Koytus,… Read more »

Jared Vallejo

New Hire: Dane Williams

In January, we had revelation: We want to get better at things and stuff. One of those things was having a better understanding of the off premise world (note: off premise = places where you buy beer to go = grocery stores). In order to realize that goal, we had two options self-improvement or find… Read more »

Jared Vallejo

Eastern Washington Brewfest 2015

May. A wonderful time of year. Beer. A wonderful kind of cheer. Fest. Better than the rest. That’s it. That’s all I got for rhyming. Read the press release then proceed. Or skip it and head on over to… www.easternwashingtonbrewfest.com For Immediate Release Iron Horse Brewery Announces 3rd Annual, Second Consecutive Eastern Washington Brewfest in… Read more »

Jared Vallejo

More Bottles of Beer on the Wall

2015 is proving to be a ridiculous year for Iron Horse Brewery. Not only are we releasing a second six-pack can called Finger Gun, we are also introducing a second seasonal bottle only track offering to the marketplace. We are calling this the Fresh-To-Death series, because 1) it is a hip phrase used by millennials… Read more »

Jared Vallejo

The Half K Recap That is Longer Than The Race

On March 14th, 2015 over 230 of you blood circulating humans descended on ellensburg, wa and walked/jogged/ran/sprinted in the first annual Iron Horse Brewery St. Paddy Day .5 K. Ummm. What were you thinking? Whatever it was, I like it. You are bad ass people. When the idea came up in January we were mostly joking… Read more »

Jared Vallejo

Finger Gun IPA – A new beer to keep your hands busy.

I’ll preface this once; we are going to be releasing a lot of new beer this year. So you’ll probably get tired of the “hey, here’s a press release about a new iron horse brewery beer” statements. It sounds like I’m apologizing in advance. I’m not. I’m extremely excited about the crap ton of beer… Read more »

Jared Vallejo

Cozy Community Fund Update and The Giving Virus

Generosity is a curious thing. It inspires or in my case, makes me feel substandard for not living up to the expectations I created in my mind space. What’s incredible though is how giving, without expectation of return, can be infectious, like a virus, but the good kind of virus. As Greg likes to put… Read more »

Jared Vallejo

Pre Pre Cyber Monday Sale that We Just Thought Of Right Now

What better way to celebrate the two Mondays before cyber Monday than with a random flash sale and discounted brewery merch? We can’t think of a better way. For the next three hours, you can get a $2.00 High Five Hefe trucker hat. It’s like a long, exposed flash sale. http://store.ironhorsebrewery.com/collections/pre-cyber-monday-sale/products/high-five-hefe-trucker-hat Why are we doing… Read more »

Jared Vallejo

Humans are good at fundraising. Here’s the proof.

As you may or may not recall, Iron Horse Brewery had two fundraising initiatives going on during the summer. High Five a Charity and Beer vs Fire. Well, these are both done now and I’m finally get around to talking about it, because my snapchat feed is empty. Thank goodness. High Five a Charity: This… Read more »

Jared Vallejo

Iron Horse Brewery Updates via a Letter to Aunt Gertrude

Sometimes, I find it difficult to write updates on things, so instead I pretend I have an Aunt Gertrude and write her letters. ———- Dear Aunt Gertrude, It’s been 6 months since our last real correspondence, so I thought I’d take the time to write you a fictitious letter and update you on some things… Read more »

Jared Vallejo

Interns Recreate 80’s Movie Scenes Contest # 6

Well, this is the second to last 80’s movie scene. Next week, it will be a three movie mash up, so prepare yourself. But until the shoe drops, we’ll focus on the present. Today’s photo features a very special guest and muppet fan Rikki. Why? 1. because she is awesome and 2. because she was… Read more »

Jared Vallejo

Interns Recreate 80’s Movie Scenes – Contest #3

Okay, so the first two rounds of the Interns Recreate 80’s Movie Scenes were a bit on the easy side. Or, you all know your 80’s movies too well. I’m going with the former. This week’s photo is from one of my favorite movies. And by favorite, I mean, I watched it once and laughed…. Read more »

Jared Vallejo

Interns Recreate 80’s Movie Scenes Contest #2

It’s that day of the week again. No, not the day when you realize your roommate forgot to pay your internet access bill and they are going to turn it off. Yes, the day in which we start another round of intern recreated scenes from 80’s movies. No, not the day before Friday. Yes, it’s… Read more »

Jared Vallejo

Interns Recreate 80’s Movie Scenes Contest #1

As you may or may not know, Iron Horse Brewery has 3 interns working at Iron Horse Brewery. While they are all unique, smart, and driven individuals, they have one big thing in common which I find quite compelling. They have a collective willingness to try ridiculous ideas for the sake of “this might be… Read more »

Jared Vallejo

10 Year Anniversary Ale, Version 8, Quarter 3

For the last 7 years our 3rd quarter seasonal release has been an “anniversary ale” in which we celebrate another year of “still being here.” I’m going to overuse “air quotes” in this paragraph. Just an “fyi.”  This year is no different, except we realized it was the brewery’s 10th year in “business.” While the… Read more »

Jared Vallejo

High Five Hefe in 6 – 12 oz Cans

Hello. I want to High Five you. But first I want to tell you about High Five Hefe. Below is the press release. Please read it, or don’t. Or do. Either way, now, I high five you. Extra bonus: Here’s a picture of the pilot cans, which are not the real cans, but the pretend… Read more »

Jared Vallejo

Eastern Washington Brewfest in Central Washington

LOOKING FOR 2015 Eastern Washington Brewfest Info? It’s RIGHT HERE. It may seem like we are shouting. We are. Here’s the press release announcing our little Eastern Washington Brewfest in Central Washington. UPDATE: Here’s the list of participating breweries.  We’re stoked. Icicle Brewery Wild Earth Brewing Yakima Craft Top Frog Brewery Orlison Brewing Co. Alpine… Read more »

Jared Vallejo

PaddyOn on St.Paddy Day Weekend

I was going to try to make this a more interesting post, but then realized you don’t care about interestingness. You probably only really care about where you can get your St. Paddy Day on, on. To that end, here is a list of bars across Washington, Idaho and Montana that are having specific Iron… Read more »

Jared Vallejo

Iron Horse Brewlette is Ready-Ish.

So here’s the official press release, which is infinitely easier than making a separate blog post. And go. ####################### For Immediate Release Iron Horse Brewery Announces Iron Horse Brewlette Round 1 is About to Hit the Market This limited release contains three different beers and you have to guess what they are. Boom. ELLENSBURG, WA… Read more »

Jared Vallejo

Complete List of Iron Horse Brewlette Locations

This is the list. We’ll update it as we need to. Not every account will have the beer on at the same time. This list is sorted by CITY. And Go… Name Address City State Phone A Town Bistro 418 Commercial Ave Anacortes WA (360) 899-4001 Brown Lantern 412 Commercial Ave Anacortes WA (360) 293-2544… Read more »

Jared Vallejo

#ThankASidekick

The following is a summary of a word for word account of a day in the life of Iron Horse Brewery’s Marketing Department. Or we made it up. But we mean it. *** Tuesday 12.17.2013 9:42am T: Hey, Jared? J: Yes, Tess? T: You in the middle of something? J: Of course not. When do… Read more »

Jared Vallejo

Press Release: Iron Horse Brewlette

I could modify our press release for the purpose of this blog, or we could just copy and paste, because that’s faster. Yes, I’m lazy. ####################### For Immediate Release Iron Horse Brewery Announces New Brewlette Beer Series Where They Have no Idea What Type of Beer You Will be Drinking A limited release beer series… Read more »

Jared Vallejo

Press Release – Iron Horse Brewery To Open 4th Location

Here is our official press release. We’ll have a more detailed FAQ of what this all means in the next day or two. ####################### For Immediate Release Iron Horse Brewery Plans to open their 4th location, then they will close the Tasting Room and Micropub, leaving only 2 locations. ELLENSBURG, WA (September 5, 2013) Iron… Read more »

Jared Vallejo

Ummm, where is our sign?

You know what’s funny? The platypus. And a beaver dressed as a human. And drunk history. You know what is less Funny? When someone steals or accidentally borrows for a long time, our sign directing loving patrons to our tasting room. It is not funny, unless it’s a practical joke and the person will return… Read more »

Jared Vallejo

Dissension is Vital to Iron Horse Brewery

“iron horse brewery is a flowery love fest of employee satisfaction rolled into a sugary, honey laced beer-battered tortilla” Sometimes, that’s what I imagine people think of us, especially when you read the myriad of blog posts, where they disclose how much they love working for iron horse brewery, because it’s so damned friendly. While,… Read more »

Jared Vallejo

VIDEO – Go High Five Yourself

The IHB Film Club made a video showcasing the variety of high fives that are possible when you awkwardly ask people to high five each other in staged situations. The great thing is, every single person in this video was excited to participate. That’s the power of a high five, I suppose. Or maybe they… Read more »

Jared Vallejo

Survey Results about a New Tasting Room

So a few weeks ago, we created a survey asking all of you what you think we should do with the Tasting Room. There were three simple questions, of which I will repeat in order to make this blog post seem more in-depth than it really is. Also, my analysis of the results is based… Read more »

Jared Vallejo

Failure is Great.

I have been ruminating about this topic for sometime, but with Greg’s most recent Win-Win blog and Natalia’s referencing the issue, I figured now was as good time as any to write about it; and even if this doesn’t come across exactly as I hoped, well, then it will aptly illustrate the point I’m trying… Read more »

Jared Vallejo

The Iron Horse IPA Horse.

One day, several weeks ago, Natalia and I were having one of our impromptu note taking sessions in the beer room. (we talk to each other about marketing related stuff, take notes, then dare each other to be in charge of that thing we just noted) One of our discussions led to Iron Horse IPA… Read more »

Jared Vallejo

My Thought Process When Posting on Facebook

Exactly zero people are interested in this subject, which makes the point of this post worthless and probably one of your biggest wastes of time. After you finish reading this, you will come to the conclusion that you are less of a human being for having spent the 2.375 minutes it takes to read. You’re… Read more »